At the Great Ocean Road Woollen Mill, we produce a range of stylish and sustainable knitwear items including beanies, scarves, and shawls. Whatever your personal style, there’s something for everyone in our collection of versatile and fashionably minimalist pieces.
We provide a service that promises high-quality knitwear and ethical production techniques
We leave all of the yarn used in our products untouched by harsh dyes or colouring chemicals. This means that each and every of our knitwear pieces boasts its own unique, natural hue that will go with almost any outfit ensemble. This is also good news for those with a passion for sustainability as our products do not run or fade when washed. This extends their life cycle and means that they will last much longer than one winter season.
Our production techniques have also been carefully thought through to ensure that our garments are as durable and ethically sound as possible. Indeed, we only make our products in small batches, meaning that a huge amount of time and care is poured into making each of our products luxuriously soft, robust and beautiful.
Our wool is locally-grown and our knitwear is spun and knitted here in Australia. We source wool only from sheep farms that provide excellent care for their animals and try to use as much renewable energy as possible to power our mill. We are also conscious of our water use, endeavouring to recycle as much of the stuff as possible throughout the manufacturing process. In this way, customers who shop with Great Ocean Road can rest assured that they are purchasing ethically-sound products that do not cost the Earth.
What makes Great Ocean Road different from its competitors?
Firstly, it is important to note that we embrace the concept of ‘slow fashion’ and are totally opposed to the ‘fast fashion’ ethos inspired by cheaper brands. Rather than encouraging our customers to buy and replace our products on a regular basis, we ask them to view our knitwear pieces as investments in the future. Each of our items is built to last and is designed to remain fashionable for many years to come.
Our sustainable and natural approach is also unusual in the clothing-wear sector. Few competing brands offer garments that can be traced back to their point of origin in the same way as ours can. Indeed, we are committed to transparency and love to tell customers all about how our items are made.
We are also one of the few local knitwear businesses left standing within the Australian manufacturing industry and rely on ethically conscious shoppers hoping to support a small family business that cares about the environment.
Where are we based?
We are based in the hinterland of the Great Ocean Road in our purpose-built milling facility. To find out more, get in touch with one of our friendly office staff today.